Cultivating a Memorable Candidate Experience to Win the Right Hires
Candidate experience is one of the most critical influences in successfully taking top talent from application to offer. With endless employment opportunities available to those seeking the right work fit, the experience you create and the impression you make during the first few interactions with a candidate are exceedingly important. Here are steps to cultivate a memorable candidate experience and ensure your top candidates become your top employees.
Create a Seamless, User-Friendly Application Process
The best way to accomplish this is to utilize intuitive employee recruitment and application platforms that eliminate candidate effort and keep your talent acquisition team well-informed of both inbound and outbound recruiting activity every step of the way.
Develop Comprehensive and Transparent Job Description Postings
Provide Candidates With Frequent Status Updates
LinkedIn reports, “81% of candidates [felt] that employers who continuously communicate the status updates improve the candidate experience.” Whenever possible, add value to your touchpoints by ditching the automated email and making an individualized connection with your candidate to personalize and add value to the experience.
Show Off Your Company Culture
Make sure you create opportunities for applicants to learn more about who you are as an organization by implementing practices such as:
Actively Seek Candidate Feedback
The best way to determine how applicants receive your customer experience efforts is to ask them directly. Obtain priceless data to help exponentially improve your recruitment efforts by inquiring about opportunities to:
Incorporate a Diverse Recruitment Firm
Don’t forget, bad experiences speak volumes not just to your candidates but also to their entire network, who may now be privy to the poor experience. The good news is that because a quality talent acquisition process involves many candidate touchpoints, you have just as many opportunities to create a positive candidate experience when executed correctly.
Best-in-class talent acquisition takes mountains of time and effort. It requires highly knowledgeable team members with an expert understanding of the current market, top sourcing strategies, company culture, branding and representation, recruitment marketing, and so on. Work with our talent acquisition experts to optimize your candidate experience and your entire recruitment operation. Start hiring candidates with the skillsets to accelerate operational success.